The Founder’s Balancing Act: Short-Term Wins vs. Long-Term Vision

Eva Gutierrez đź’ˇ
2 min readJul 5, 2024

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Ever feel like you’re trying to sprint and run a marathon at the same time?

You’ve hit that sweet $1M+ revenue or raised a $3M round.

Congrats!

But now you’re facing a whole new kind of pressure.

On one side: The board, investors, and your team, all hungry for those juicy short-term wins.

On the other: Your big and audacious long-term vision.

It’s like trying to juggle while riding a unicycle. Uphill. In a hurricane.

But here’s where it gets really interesting:

The Strategic Management Journal found that companies too focused on short-term results were 5x more likely to underperform in the long run. Ouch.

Chasing quick wins feels good now, but it could make you accidentally sabotage your company.

Here are 3 ways to avoid this using decision-making psychology:

  1. “Strategic Ambidexterity”: Fancy term for being able to chase today’s opportunities while also exploring tomorrow’s. Harvard Business School says companies that master this outperform their peers by 15%. Not too shabby.
  2. The “Eisenhower Matrix”: Sort your tasks based on urgency and importance. It’ll help you spot those sneaky tasks that seem urgent but aren’t actually important for your long-term goals.
  3. “Temporal Landmarks”: Using specific time markers (like “After Q2”) helps you think more abstractly about the future. It’s like giving your brain permission to dream big.

Top founders aren’t choosing between short-term wins and long-term vision. They’re mastering the art of doing both.

They’re turning this tightrope walk into their #1 skill and using it to build resilient, future-proof businesses.

Want to level up your own strategic balancing act?

I’ve got a set of AI prompts that can turn AI into your intellectual thought partner for both quick wins and long-term planning. These aren’t just any prompts.

They’re meticulously crafted based on strategic management research.

Ready to turn your juggling act into a strategic advantage?

👉 Get Your Free ThinkWithAI Starter Pack of Prompts

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Eva Gutierrez đź’ˇ
Eva Gutierrez đź’ˇ

Written by Eva Gutierrez đź’ˇ

Weekly thought exercises inspired by mental models, psychology principles, and questions from successful entrepreneurs. ➡️ ThinkWithAI.com

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